Gentleman’s Quarterly Gentleman’s Quarterly The GQ readership is hungry for innovative and cool ideas. They pay for the magazine and have a right to expect nothing but the best. This was an ideal opportunity to get my clients into those pages by pitching the content...
GQ Magazine GQ Magazine Few mediums have the style quotient of GQ Magazine. That’s why I was keen to get my client into their hallowed pages with their new product launch. By adding flair, fashion, travel and innovation, I was able to reach a priceless audience over a...
Marketing consumer events Marketing consumer events Some successful events, like the Goodwood Festival of Speed and revival are pretty much sold out every year. But there’s a thriving culture of brands taking their latest offerings to these shows in the hope of...
Striving to be unexceptional Striving to be unexceptional Working with international insurer, Hagerty, I created a range of media innovations around their wildly successful ‘anti-concourse’ car even ‘The Festival of the Unexceptional’. A car show for the mundane,...
Glamour & sales Glamour & sales Content marketing is about consistency. It’s about resonating with an audience. To be effective you’ve got to be a personality and you’ve got to be an authority. My content for global in flight and other high net worth media...
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